Nos chamaram pra uma concorrência de logotipo, mas ganhamos a conta do negócio todo. E aqui está o nosso DNA, não pela vitória em si, mas pela forma como ela veio: achávamos o nome original inadequado para o projeto e, ao invés de criar um logotipo pra algo que não acreditávamos, sugerimos desde um nome novo até a atitude dessa marca.
![](https://cdn.myportfolio.com/efb2db86-b99e-483a-a336-21603d2cb3ec/b1780e88-64da-407c-8125-651a534f28a1_rw_1920.png?h=bfa37da67bff7c2982ed83050581101d)
![](https://cdn.myportfolio.com/efb2db86-b99e-483a-a336-21603d2cb3ec/533db065-d32b-4f92-8c46-96cdd23bbd45_rw_1920.png?h=d7d1e7598b0ee2be0c6634401e6ba67f)
![](https://cdn.myportfolio.com/efb2db86-b99e-483a-a336-21603d2cb3ec/5168afa2-b8e4-4ba5-bf6a-5dd9ead80d66_rw_1920.png?h=673aa45f6f8087f5fc1fc842168845bc)
![](https://cdn.myportfolio.com/efb2db86-b99e-483a-a336-21603d2cb3ec/73ca89d6-d091-41a9-9925-b6c2d4d85a0c_rw_1920.png?h=47253bd388504ce50a8a5f5bdc774c3a)
![](https://cdn.myportfolio.com/efb2db86-b99e-483a-a336-21603d2cb3ec/a89b0697-a9be-4ef2-afc9-e735219f6479_rw_1920.png?h=134de0b0e2579073725e403acc5d3a2f)
![](https://cdn.myportfolio.com/efb2db86-b99e-483a-a336-21603d2cb3ec/7e0067c9-9e1b-4cbc-9811-083de7b50d27_rw_1920.png?h=d2a01c38877be8a6a28f93c538032dd4)
![](https://cdn.myportfolio.com/efb2db86-b99e-483a-a336-21603d2cb3ec/98fff412-b3ef-4687-9ac6-ca279b9f3994_rw_1920.png?h=6280c55cd6383f830c7880210f5caf4d)
![](https://cdn.myportfolio.com/efb2db86-b99e-483a-a336-21603d2cb3ec/6c7ffeda-a27c-4796-a529-5c8ce180ee8e_rw_1920.png?h=ece68564d882e8aec366e742859e59b2)
![](https://cdn.myportfolio.com/efb2db86-b99e-483a-a336-21603d2cb3ec/65261ba9-2ce6-46dc-bd35-0c306fffe7ce_rw_1920.png?h=7d427ea06ed00f6477c50cb5e086a874)
![](https://cdn.myportfolio.com/efb2db86-b99e-483a-a336-21603d2cb3ec/baa6fe34-f7af-49fd-a12b-a5d4d64032db_rw_1920.png?h=9b5530ac7c3580e6e787aa8296e2339b)
![](https://cdn.myportfolio.com/efb2db86-b99e-483a-a336-21603d2cb3ec/3b77c5bd-7560-4b0f-9c12-160e35b06ecc_rw_1920.png?h=4d75db866f846ef6c6506f2aec541f9e)
![](https://cdn.myportfolio.com/efb2db86-b99e-483a-a336-21603d2cb3ec/3cb793a5-d7ed-4410-b4d5-d9d8e7cc1515_rw_1920.png?h=b45892b90bb1bdaabcb828fc3d1f7788)
![](https://cdn.myportfolio.com/efb2db86-b99e-483a-a336-21603d2cb3ec/472029ea-77b7-450a-8cbc-7617ebf263b7_rw_1920.png?h=42a5550b375c10e3d8267176056a1829)
![](https://cdn.myportfolio.com/efb2db86-b99e-483a-a336-21603d2cb3ec/c6412488-0c7d-4e9c-af9d-f4dc0b0ec264_rw_1920.png?h=f40927864b0404a225ee72972852a381)